This is a new Initiative which will use a “ Social Determinants of Health Inequities" model in the 4 th City Council District of San Diego. This initiative will leverage and coordinate available resources to improve food security. The overarching themes of this initiative are (1) increasing access to locally grown organic public produce; (2) facilitating skill development and new job opportunities to support public produce production and distribution; (3) cultivating a political and social agenda which encourages and supports active participation in eco justice; and (4) promoting community pride by re-energizing a community of connected caring residents.

Our Vision

All residents of southeastern San Diego will have greater access to locally grown fresh fruits and vegetables.

Our Mission

To create, collaborate and coordinate efforts to grow, harvest and distribute fresh fruits and vegetables in the 4th city council district / Southeastern San Diego.

Our Goals

The People’s Produce Project aims to use food to re-energize and re-connect people to their neighborhoods; explore opportunities to address food security; and honor our legacy of environmental stewardship.